You Do Not Be Perfect to Start

One day you plan to start a business, you plan everything perfectly. You need the best design for your product, you want the best team, you plan the best marketing campaign and in the end you don’t start anything.

You must be think, you have to make the best product/ service for your customer, you don’t want make them disappointed. You are right, you must give a good product/ service for your customer, but sometimes they also don’t know what they want.

A lot of startup make a common mistake, they build something that no one wants. You maybe think your product is perfect, a big idea, but sometimes what you think is not same with reality.

When i launch my app for the first time, there are a lot of bug at the system. I afraid they will hate my product so i delay the launch until i think everything is okay. Unfortunately what happened is worse, they even never try my product.

Spotify is one of the biggest music streaming in the world. One of their biggest feature is come from accidentally bug. When they realised they have a bug, something interesting happened, most of people like their new feature.

Facebook, Amazon, Apple and all big technology company right now also start their first product with a lot of bug and problem. They are also far from the word perfect, but they are learning to be perfect.

Most of us want to wait to be perfect and then start. Actually the real reason is not we want to be perfect to start, we just afraid to start. The best product is not in your idea, they are come from your experience and customer behaviour.

If you are not embarrassed by the first version of your product, you have launched too late.

Reid Hoffman

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